Hello Viewers!
This post will be on Marketing, but we need to back up a bit. Marketing is a never ending topic so it will continue on into the next post. I want to discuss where I am and the issues and resolutions I am going through. Now I told you I chose Advertising and Marketing as my online business. I have 37 affiliate accounts, 2 online stores, an app in the Google Play Store, and the website. As for the, affiliate links. I needed an avenue to Advertise and Market the products. So of course here on my blog will be a few of them. The online stores are another way to advertise your products, but then you would have to market the store so buyers can find you. That works the same for the mobile app and the website. Social networks is an open market for Advertising, we have
Facebook,
Google Plus,
Linked In,
Twitter, and a few more. Major companies are using social sites to advertise, market, and network. So what I have done is post links on the timeline of all of the social sites, that I am member of, I advertise the website, products, and online store there.
I would like to give you the ups and downs with this choice. The ups is if you really want to build an online business that is successful and profitable you have the tools to do it. All you need is the passion. The reason I say that, is because building a
website and
mobile app was not easy. Also to post and advertise your products, you need patience and creativity. I am DEFINITELY NOT saying that it is too difficult, because I did it while telling you about it along the way. So here comes the downs!!! The downs are when you don't know what the heck you are doing and you are now obligated to inform your viewers in a timely fashion of what is going on you can get pressured and frustrated enough to want to give up. So I had to learn FAST! Now your steps should be much easier because I am taking you through the straight and narrow steps. I went all around and back and forth until I figured it out. The stores came by accident and I really enjoy having them.
Queens & Things is a very elegant women's boutique. As I was in the beginning process of the blogs I stubbled upon a Work From Home channel to build an online store. As I visited the site, I took the time to quickly review (notice
"took the time" and "
quickly") the inventory. I noticed there were pieces that I felt was marketable. If I would not have liked majority of the inventory, I would not have signed up to be an owner of my own boutique. You don't want to get caught with products you can't market. Use the same approach when picking your affiliate links.
Games Plus is my astore at amazon. I became an affiliate of amazon and noticed that they had a link to owning your own store. I didn't do this right away because I had
Queens & Things first and I realized though it is not difficult to become a store owner under these businesses. You still need to take the time and build and market your store. What good is a store if noone is buying anything? So you have to make sure you have a store with products on high demand and then you have to make sure your store is seen for buyers to get too. In knowing that I dragged my feet a little with the a store at amazon. Now that it is up, I still need to take the time and revisit and expand my inventory. Right now I only have Books and Games. I did revisit
Queens & Things since it became live, and repicked my inventory. As I was doing that I notice there was a lot of jewelry pieces that I should not have had while there was just as much that I should've had. So I knew I rushed through the first time, and that is important NOT TO DO. Then when your store is just the way you want it, You MUST market, market, and market. Buyers have to know where you are. So if you just want to own a few onine stores, that would be a great idea!! Make time to pick your inventory and manage your stores, remember Market, Market, and Market. You also need to get a Pay Pal account, this is a online account where it is easily set up for you to receive and send payments. You can receive pay from customers, advertisers, or anyone via email. It is easy to sign up just click on the link and pick type of account you want. All you need is an email address.
Now the website,
The Mackey Workshop For those who have been following from the beginning noticed the name change. It was called "Work From Home" it is now called "
The Mackey Workshop". Ok, Of course most of you know why it was called work from home. For the ones that don't, this blog started out and still is about working from home. But this blog is written in real time, meaning as I learn about working from home I am writing about it. So the website wasn't part of the plan. That is what I learned would be necessary to have a profitable online business. So the idea for the website didn't get the necessary thought process. So, once it became live and I begin to market my products "The Work From Home" title was getting confusing. Here on the blog page it is fine, but when you visit
The Mackey WorkShop! you find a few links where you can shop at High End stores with name brand sunglasses, Clothes, Shoes and Accessories. You will see Discounts to Airline Tickets and Hotels. There are Jewelry links to major online Jewelry Stores. You will find Coupons, Payless Shoes, Amazon etc. Then I have a banner page where there are Hot Deals and Discounts! There is a banner there for a
1 day sale!! You will find ANYTHING!! you need but it is only on sale for that day. So don't go on until you are ready to buy. But you will find something you want for real cheap, but it just won't be there the next time (unless you get it on a day it comes back around). I also have a Google Search Engine so you would not have to leave the website to go back to Google. You can just use the Google Search Engine Banner, the same like the one on the bottom of this page. Though I did copy the blog and pasted onto the site Work From Home seem to be half of what the website was about, and Shopping appeared to be the other half. So that is how "WorkShop" became the tail end of the title. Then you can see the creative web address and there you have it. "
THE MACKEY WORKSHOP". My sister pointed it out to me, that the site could not be called "Work From Home" anymore. I feel that is important to know, because family support can always help you prosper. But just know the difference between support and non supportive help (putting it nicely). So the concept for the website is to have an easy access for those who want to shop online but get overwhelmed with all of the competition links. I will manage the site to be a one stop for those who have trouble browsing the webs. I know first hand you can go online to shop and end up somewhere you didn't want and also with a virus. Those pop up links can be confusing and misleading. So my site will be based on getting you to right where you want to go when you are shopping online. I have spam control so there will be no pop ups. I may add or take away links to better serve you. If I remove a link that you often use, you can write me in the comment box, and I will put it back. I will keep the site personable and simple. I will allow it to grow and maybe better place some items, but easy breezy will always remain the idea. I think it is a good tool to relax and not feel confused while shopping. So keep visiting, and use the site not just to review the blog, but make it your one stop guide.
Now that brings me to the
mobile app. As of right now, the mobile app is perfect for you to have the blog on the go. You can click the mobile app to install. This particular piece we are going to have to revert back. I still have alot to learn with the mobile apps, though it is already at the Google Play Store. I am not sure if it is at its best, So we will come back to this. Feel free to download the app if you have an android phone. It is just the content of the blogs. (The icon is a Green button with a $)
OK, I will end here, and we will discuss more marketing in the next post, and I will introduce Google Products, and how you can Market and earn with Google.